Category: Small Business Marketing
What do you do when you get a sales lead? Do you set it aside to respond to later - maybe after lunch or maybe tomorrow? Or do you jump on it right now and phone the person back or send them the requested information? Sales leads come in hot, but they cool fast. People are...
Do you know what the easiest way to get a new customer is? Surprisingly, it's not through any of the usual marketing methods and it doesn't cost you a cent. The easiest way to get a new customer is through a referral from a current customer. People like to do business...
Fact: you can't lead from the back of the pack. If you're going to be a leader in your industry, you've got to move your business to the number 1 position. It's easier to do than you think. First, you need to figure out what it is that your company does best or...
You've got a great product and now you want to sell it. But without marketing it will never happen. marketing is what happens in between the finishing or acquiring of a great product, or putting a service together, and getting the customer's money. There are many ways you...
Here is a great idea for getting your clients or prospects to read your booklet (aside from the fact that your content WILL be compelling). Insert the answer to a question within the booklet's content. Don't make it too easy to find. You want your customers or clients...