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Beat The Economy By Adding Value To Your Products And Services
kimhillman | 30 January, 2009 11:07
It's a cut-throat economy right now, and only the toughest businesses will survive. What makes a business tough? Having value build into their products and services that is worth more to the customer than the products and services themselves.
Value doesn't have to be an expensive item. It may be the repoire or relationship you have with your customers - like knowing them on a first name basis. It may be free gift wrapping, offering to help customers carry packages to their car, or a premium with purchase. It may be no hassle returns or quality merchandise and superior service. It may be a little something extra thrown in the bag for the kids for fun.
Adding value to your products and services takes a little thought, but it's definitely worth the effort. You'll reap the rewards in happy customers and ultimately, in dollars.
Up and at 'em!
Kim Hillman
Up & At 'Em Publications
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